hyten · Tokyo, Japan

B2B events, user communities and corporate training in Japan

We launch gatherings that drive business growth: conferences and communities for your customers, and training for your team. We build the first edition with you, from the concept to the day itself, and we can run the ones that follow.

Inquiries in English are welcome. 日本語のサイトへ

How we work

From the first edition to the ones that follow

  1. Plan the first edition togetherObjectives, audience, program and speakers, promotion, and who does what on the day. Decided in the right order, so nothing is left to the last week.
  2. Run the day on siteRehearsals, the MC script, the floor and the timetable. We are on site from setup to the last session.
  3. Keep it goingFollow-up with attendees and a review of the results. From the second edition on, we can run it for you, or help your team run it on its own.

From the field

On site with our clients

A venue set up for a networking reception
Venue and reception
Attendees talking during a networking break
Networking break
Teams discussing at tables during a workshop
Workshop facilitation

Photos from events and workshops we produced. Faces, names and logos are blurred for privacy.

Track record

In numbers

100+
B2B events produced
85%
repeat rate
20–30
training sessions led per year

Client names, event names and dates are kept confidential. We are happy to share relevant examples in a call.

Purpose

Why we do this

Mission
Help more people picture a bright future for their work and their life, without giving up who they are.
Vision
A society where each person’s individuality becomes the strength of their organization.

Founder

Who you will work with

Portrait of Hayate Owada, founder of hyten Co., Ltd.

Hayate Owada大和田 颯

Founder & Representative Director, hyten Co., Ltd. / Event & Community Producer / Corporate Trainer

Studied education and psychology at Tokyo Gakugei University and holds an elementary school teaching license. Spent several years at an event production company leading B2B events end to end, from sales and planning to production and the day itself, and overseeing more than 100 of them, while also serving as the HR lead in charge of recruiting and training. Then ran user communities and conferences at an HR-tech SaaS company, before going independent in 2026 and founding hyten Co., Ltd. in October 2026. Leads 20 to 30 training sessions a year.

Let’s talk

Tell us about the event, community or program you have in mind. An early idea is fine.